Experience Design Project Proposal (Task 2)

 Week 5 - Week 7

JIN RONG / 0361701

Experiential Design / Bachelor of Design (Hons) in Creative Media
Task 2 Experience Design Project Proposal

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INSTRUCTION

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Project Overview: LearnAR Book

Project Name: Object Buddy

Project objective: To develop an augmented reality (AR) application that helps school aged children learn to recognize letters, animals, and objects, making the learning process more interactive and fun. Object buddy uses 3D animation, sound effects, and interactive commentary to enable children to learn while playing, enhancing memory and understanding.

Background analysis

Current learning experience

In the traditional process of literacy and knowledge learning, school-age children may encounter dull teaching methods, lack visual and interactive stimulation, and find it difficult to maintain long-term interest in learning. In addition, parents or teachers often find it difficult to find vivid teaching methods that are suitable for children's understanding abilities.

Comparison of Similar Solutions

At present, some children's learning applications have adopted animation and interactive elements, but lack immersive experiences of augmented reality, making it impossible to achieve true interactive learning. Object buddy enables children to interact with virtual 3D models through AR technology, making the learning process more vivid and effective.

Advantages of Object Buddy

Object buddy uses augmented reality technology to turn flat book content into a vivid 3D world, allowing children to scan images in books through their phones or tablets and see vivid 3D animals, objects, and text. This learning experience is more vivid, can effectively attract children's attention, and help them better understand and remember new knowledge.

Project objectives

Enhance the fun of learning: Through AR technology, words, animals, and objects are presented in 3D, providing children with dual visual and auditory stimulation during learning.

Assist teachers and parents: enable teachers and parents to easily teach their children through this application, improve their learning efficiency and interest.

Cultivate learning interest and curiosity: Through interactive experiences, stimulate children's curiosity about learning, and make them more interested in literacy and understanding animals, objects, etc.

Application design process

1. User role creation

I have created three user roles, including children, teachers, and parents, each representing different needs:

Children need a fun and interactive learning style to enhance their learning motivation.

Teacher: They need teaching tools to help them present concepts and knowledge more vividly.

Parents: They hope their children can learn independently at home and master knowledge through interesting ways.

2. User Journey Map

I have created a user journey diagram and analyzed the pain points of children in traditional learning methods, such as boredom and difficulty in understanding. Next, I created an updated user journey diagram to demonstrate how Object Buddy can help children overcome these pain points and improve learning outcomes in interactive experiences.

Application Function Introduction

main interface:

After the application is launched, the main menu is displayed, including options for "literacy", "animals and objects", and "quizzes".

Literacy page:

Children can see 3D letter models by scanning letter cards. Each letter has corresponding animation and sound effects to help them remember.

Animal and Object Page:

Children can scan animal or object cards and see 3D models appear on the screen. The model will be equipped with sound effects and explanations, such as animal calls and descriptions of object characteristics.

Test:

After learning words and objects, children can take a quiz to strengthen their memory. The test uses animations and interactive questions to allow children to review what they have learned while playing.

SKETCH

FIGMA

week6

week7

The plugin model in Figma used for icons

FINAL SUBMISSIONS

Figma Prototype:

Project Proposal Document

Presentation Video